Some plugin companies seem to have a perpetual sale, others only have a sale once a year. Noise Industries falls into the latter category. For one week only there is a 20% discount across all of their FxFactory & associated developer products.
There is a pricing war going on in the plugin market, no doubt about that. Gone are the days of companies offering large packs of plugins (you only used 4 of them anyway!) for the rather eye watering prices in excess of $1,000. Things are smaller, cheaper and go to market more quickly.
Noise Industries are behind FxFactory, an application that helps plugin developers offer their plugins to editors via an 'iTunes' style interface. They have also been around a lot longer than the Motion wrapped plugin companies that have sprung up since Final Cut Pro X was launched. Since 2006 their collection of plugins has grown to be one of the most diverse and creative on the market.
They are not in the game of constant mark downs or monthly sales, so when they have an offer it is well worth a look.
The current sale runs from the 1st of October to the 8th and offers 20% off all products storewide.
“FxFactory has grown to offer hundreds of visual effects for Final Cut Pro, Motion, After Effects and Premiere Pro from over 20 developers,” says Niclas Bahn, co-founder, Noise Industries. “Products span all the way from lower thirds to advanced stereoscopic workflow plugins, and everything in between. Customers can install the FxFactory application free of charge, where they can then browse, install, trial and purchase products, all in a clean, convenient interface.”
He continues, “We rarely offer discounts, so this is a really great opportunity for editors and compositors to stock up on all the necessary editing tools and experiment with some new ones without breaking the bank. While we believe in providing the very best value to our customers through FxFactory year-round, we are excited to offer old and new customers alike the chance to fill their visual effects toolkits with more plugins from us and our partners at even better prices than usual.”
Oliver Peters said:
“As a whole, this group represents one of the most eclectic set of filters and transitions available anywhere. Because these products are not developed by a single team of programmers, you get different styles that don’t all look like they came from one company. It would be very difficult, within a reasonable amount of time, for a talented editor to re-create from scratch the sort of transitions you get from packages like XEffects, Slide Pop, FxTiles or Punchline – even using a powerful NLE like Smoke or a compositor like After Effects.”
A great offer from Noise industries, not to be missed as we are sure a site wide sale isn't going to happen again soon. Fill your boots!